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Purplle clocks 43% growth in FY24 profits to Rs 680 crore, trims reduction through 46%, ET Retail

.Manish Taneja, cofounder and CEO, PurplleBeauty merchant Purplle posted a 43% growth in operating revenue to Rs 680 crore for the financial year finished March 31, 2024, coming from Rs 475 crore in FY23. The business's consolidated net loss tightened by 46% to Rs 124 crore from Rs 230 crore a year earlier. Total expenses grew to Rs 850 crore in FY24 coming from Rs 738 crore a year previously. A substantial volume of the expense was credited to employee benefit expenditures which cheered Rs 191 crore from Rs 170 crore.The acquisition of stock-in-trade boosted to Rs 124 crore coming from Rs 102 crore, while other expenses cheered Rs 501 crore from Rs 453 crore. On July 1, ET reported that the Mumbai-based agency raised Rs 1,000 crore ($ 120 million) in a funding round led through self-governed fund Abu Dhabi Financial investment Authorization (ADIA), valuing the unicorn at $1.3 billion. Indian family offices joined in as new investors, along with first angel real estate investors as well as existing backers including Goldman Sachs as well as Verlinvest somewhat offering stakes.The company had also introduced its largest employee stock ownership plan (Esop) buyback program to offer assets of Rs 50 crore to its employees.Purplle, which was started by Manish Taneja and also Rahul Dashboard in 2012, competes with the similarity Nykaa as well as Glucose Makeups Products. Taneja had actually connected the continuing capitalist rate of interest to great company growth.The start-up, which is supported by clients featuring Premji Invest and Manipal team principal Ranjan Pai, considers to preserve its own technology-first approach as it strives to grow its presence in tier-II and tier-III cities.
Published On Sep 12, 2024 at 08:56 AM IST.




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